Creative Specs
Standard Display Units on Station Sites (ex: Z100.com)
- Creative Units Available
300x250;300x600; 300x1050; 728x90
- Max File Size - Initial Load
- 50K
- Rich Media polite file size
- 100K
- Subsequent Max User Initiated File Load Size
- 2.2 MB
- Creative Formats
- .gif, .jpeg, .png, html, swf, 3rd Party
- Approved 3rd Party Vendors (Non-Expansion)
- Point Roll, MediaMind, Eyeblaster, Atlas, DFA;Pictela Others tested upon request
- Tracking Pixels Accepted
- Yes
- Approved Rich Media Vendors (Expansion)
- Point Roll, MediaMind, Eyeblaster, Atlas, DFA
- Expansion Requirements
Rollover to Open; Close Button Required; Max Expansions
728x90: Expands Down - Max Size 728x360
300x250: Expands Left or Right (must go either way) - Max Size 600x250
300x600: Expands Left of Right (must go either way) - Max Size 600x600- In Banner Audio/Video Requirements
- User Initiated Audio; Video can auto-start with no sound; Play and Stop button required
- Portrait (Pictela)
- 300x1050; See Style Guide for complete details: http://www.iab.net/displayrisingstars#3
- Max Animation Length
- 15 seconds
- Loop restrictions
- 2x maximum
- Flash clickTag
- Non-3rd Party served flash must be pre-programmed with ClickTAG
- Lead Time - Standard
- 48 hours
- Lead Time - Rich Media
- 5 days